Mark Lawley Doesn't Talk the Apocalypse
Mark Lawley does the practical prepping show where he doesn't talk about aliens, zombies, or the apocalypse, and yet he got not one but two pitches, and neither one was good. In fact, one wanted to pitch their book about, you guessed it, the apocalypse.
Mark's Information
P3 Media Group (Podcast Editing)
If you have insights into what to do when bad things happened that you could've prepared for, then reach out to Mark to be on his show and explain how your content brings value to his audience.
Mentioned In This Show
Podpage - Your Podcast Deserves a Great Looking Website
Free Podcast Tips
Speaker A
From Practical Prepping we have Mark Lawley how to Pitch a Podcast how to Pitch a Podcast is where bad pitches get called out and better ones get made.
Speaker A
Real examples, real feedback and smarter ways to get booked.
Speaker A
Pitch a Podcast how to Pitch a Podcast Mark Lawley does the Practical Prepping show and here's the deal.
Speaker A
His show he kind of jokes we're not about zombies, we're not about aliens, we're not about bunkers.
Speaker A
And so remember that when you hear these pitches and as AI gets more and more involved in, I don't know, everything, this one attempts some humor that to me just kind of goes, that smells like AI trying to be funny.
Speaker A
Here's Mark.
Speaker B
Hello Dave.
Speaker B
Mark Lawley from Practical Prepping Podcast.
Speaker B
You can find us at practicalprepping.info.
Speaker B
I'm holding two pitches that are bad pitches for our podcast.
Speaker B
Both say they love what we're doing over at Practical Prepping, but both scream, I really haven't checked out your podcast.
Speaker B
I just want to get in front of your audience.
Speaker B
Let me read these.
Speaker B
First one opens up Hola Christa.
Speaker B
A little odd, but at least they checked out enough to know that it's more than just me.
Speaker B
He continues, I think what you're doing with Practical Prepping Podcast is awesome.
Speaker A
Notice nothing specific, no examples, just hey, you're great.
Speaker B
I know you probably get pitched more times than a meditation guru at a wellness summit, so I'll get straight to the point.
Speaker A
I think the only thing missing there.
Speaker B
Was, and I hope you do too, by responding yes Todd or no Todd?
Speaker B
Even my dog said no.
Speaker B
My pitch As a guest on Practical Prepping Podcast, which of these topics would be most valuable or interesting conversation for your audience?
Speaker B
How to go from conflict avoidance and relationships to confident and connected using my three Step Process for Highly Sensitive People why Being nice Keeps Highly Sensitive People overwhelmed three the secrets Highly sensitive people need to make confident, aligned decisions without overthinking or collapsing under others expectations.
Speaker B
So which is it Krista?
Speaker B
Yes Todd 1, 2 or 3 seems great or no Todd?
Speaker B
Even my dog said no.
Speaker B
Don't worry, I can handle either.
Speaker B
The second one says my name is and he gives his name.
Speaker B
I am the author of and gives the name of the book, a post collapse thriller set in Tennessee.
Speaker B
I'd love to appear on Practical Prepping to talk about themes of survival, community resilience and rebuilding after disaster.
Speaker B
The book will be available in a gives one that is and says thanks for considering.
Speaker B
I really appreciate the work you do and I think your audience would love this story.
Speaker A
And again, no specifics as to why.
Speaker B
For one, we very rarely have guests on our podcast.
Speaker B
Number two, we don't do book reviews on the podcast.
Speaker B
And three, we avoid post apocalyptic topics.
Speaker B
After all, we say we are the prepping podcast with no bunkers, no zombies, and no alien invasions.
Speaker A
So we've heard how to Not Pitch Practical Prepping.
Speaker A
In just a second, we'll hear how Mark likes to get approached and what you need to bring.
Speaker A
How to Pitch a Podcast.
Speaker B
If you want to be on our podcast, you have to show us the value that you will bring to our audience.
Speaker B
It's not about why people should buy your book or buy your system.
Speaker B
It's about bringing value to our listeners.
Speaker B
Sure, we'll give you an opportunity to let people connect with you at the end of the interview, but you don't get the whole episode to sell your wares.
Speaker B
Maybe the reason we don't have many guests is that we very rarely get a good pitch.
Speaker B
Thank you Dave.
Speaker B
We love what you're doing for podcasters.
Speaker B
And again, this is Mark Lawley at Practical Prepping Podcast.
Speaker B
You can find us@practicalprepping.info but if you pitch us, it had better be good.
Speaker A
Yeah, just another classic example of someone not willing to take the time.
Speaker A
And if you're not willing to take the time to do a good pitch, why should I take the time to interview?
Speaker A
You should also mention that Mark is also doing audio editing.
Speaker A
You can find him at P the number three.
Speaker A
I'll put a link to that out in the show notes.
Speaker A
And of course, if you'd like a little extra exposure for your show, go over to pitchapodcast.com story and we'll hear your smiling voice right here.
Speaker A
I'm Dave Jackson from the schoolofpodcasting.com and the head of podcasting@podpage.com if you need a good looking website for your show, check out podpage.com preview pitchapodcast.com how to Pitch a Podcast.
Podcaster, Editor, Author
Mark Lawley is a podcaster and co-host of Practical Prepping Podcast, a show focused on preparedness, self-reliance, and practical steps everyday people can take to become more resilient. A retired deputy sheriff, Mark brings a grounded, real-world perspective to emergency readiness, safety, and planning.
He co-hosts Practical Prepping with his wife, Krista Lawley, and together they present prepping as something practical rather than extreme, emphasizing skills, common-sense preparation, and helping families think ahead before emergencies happen.
Mark also is the audio editor at P3MediaGroup.net where he’s been making podcasts sound better since 2020.



